Consumer & Advertising
The Irish and EU consumer and advertising regulatory landscape has changed considerably in recent years and continues to evolve. Consumer-facing businesses across all sectors are grappling with significant legislative changes, combined with increased regulatory scrutiny on a variety of issues ranging from pricing to consumer reviews to environmental claims.
ALG’s Consumer & Advertising team have market-leading expertise in navigating this increasingly complex and dynamic landscape. We provide practical advice that cuts through the complexity while looking to mitigate regulatory and litigation risk. Our experience spans all sectors, from technology to retail, gambling to automotive.
We also have significant experience in advising consumer-facing businesses on contentious issues where these arise, including consumer complaints, litigation, regulatory requests for information, investigations and enforcement activity (including prosecutions).
Experience
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A leading multinational technology company
on consumer, advertising and product regulation compliance requirements for a large-scale product launch.
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A large supermarket retailer
on various promotional campaigns, including comparative advertising campaigns against competitors.
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A leading online marketplace
on ongoing compliance issues relating to product recalls, product safety, and ESG related matters.
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A leading multinational technology company
on product compliance issues, promotional campaigns, influencer advertising, and terms updates for compliance with Irish consumer law.
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Volkswagen
on all aspects of the diesel emissions issues and related customer litigation.
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Defending various clients
in District Court prosecutions brought by the DPC and the CCPC.
